Dieses E-Book bietet Ihnen eine Zusammenfassung des Buches "Steve Jobs: Die autorisierte Biografie des Apple-Gründers" von Walter Isaacson.
Steve Jobs war ein Visionär und ein Genie. Wenn er eine Entscheidung traf, setzte er alles daran diese in die Tat umzusetzen.
Während seiner kompletten Laufbahn arbeitet und lebt er an der Schnittstelle zwischen Technologie und Kunst. Mit seinem Witz, seiner Unverblühmtheit und seiner einzigartigen Fähigkeit zu verkaufen und zu überzeugen, brachte er sein Team dazu, über die eigenen Grenzen hinaus zu gehen. Vielleicht haben wir diese Fähigkeit nicht sofort erkannt, sein Team wird ihn jedoch rechtzeitig dafür zu schätzen wissen. Diese Stärke ermglichte ihm es seinen Traum zu erfüllen: den Lauf der Geschichte grundsätzlich zu beeinflussen.
Durch seine Außergewhnlichkeit glaubte er daran, dass die Spielregeln nicht für Ihn gelten und letztendlich veränderte er die Computer Industrie mit seinen vllig vernetzten Systemen; die Musik Industrie mit iTunes und iPod, die Internet Medien durch das iPad, Animationsfilme durch Pixar sowie drei Generationen mit seinen Visionen für die Zukunft.
Im Gegensatz zu seinen Konkurrenten präferierte Jobs immer All-in-one" Système gegenüber offenen Systemen. Dabei bestand er darauf über alles Kontrolle zu bewahren, angefangen von der Herstellung bis zum Verkauf.
Jobs war ein zwanghafter und beständiger Kontroll-freak. Dennoch war ihm klar, dass er die Arbeit von Walter Isaacson vor der Herausgabe weder beaufsichtigen noch lesen konnte. Dies war in Konflikt zu seinem Charakter. Er erklärte auf beeindruckende Weise und mit seiner grausamen Ehrlichkeit, dass seine Kinder Ihn kennen und verstehen sollen da er in ihren jungen Jahren nicht immer für sie da sein konnte. Vielleicht entschied er sich auch dafür um der Welt auf indirektem Weg seine Entscheidungen zu erklären.
Resumen completo del libro "Steve Jobs: La Biografía exclusiva" por Walter Isaacson.
Steve Jobs fue un visionario y un genio. Si decidía que algo debía realizarse, entonces luchaba para asegurarse que sucediera.
Durante toda su carrera, vivió y trabajó constantemente en una intersección entre la tecnología y el arte. Con su ingenio, franqueza y una habilidad única para vender y convencer, llevó a los integrantes de su equipo a superarse a sí mismos. Ellos quizá no se percataron al momento, pero con el tiempo, lo amaron por ello. A través de su persistente intensidad, alcanzó su sueño: cambiar el curso de la historia.
Él creía que las reglas no le aplicaban pues era especial, pero al final marcó la industria de la computación con su sistema completamente integrado, la industria musical con iTunes y el iPod, los medios de comunicación con el iPad, las películas animadas con Pixar y tres generaciones con su visión del futuro.
En contraposición a sus rivales, él siempre votó por un sistema integrado todo-en-uno en vez de uno abierto. Él insistió en controlar todo, desde la manufactura hasta las ventas.
Jobs era obsesivo e un incesante loco del control. A pesar de todo, cuando le solicitó a Walter Isaacson escribir su biografía, fue muy claro en manifestar que no supervisaría o leería siquiera alguna parte antes de que fuera publicada, esto era una paradoja a su personalidad. El explicó de forma conmovedora y fiel a su naturaleza brutalmente honesta, que quería que sus hijos lo conocieran, lo entendieran, aún a través de la parte joven de su juventud en la que él no estuvo presente. Tal vez tomó esta decisión para que él (indirectamente) compartiera con el mundo el por qué de su actuar.
Cet ebook propose un résumé du livre "Steve Jobs: La Biographie exclusive" par Walter Isaacson.
Steve Jobs fut un génie et un visionnaire. Quand il décidait de réaliser quelque chose, il ne reculait devant rien pour que cela se fasse.
Tout au long de sa carrière, son travail se situa à la frontière entre la technologie et l'art. Son esprit, son franc-parler et sa capacité unique de convaincre et de vendre poussaient ses collaborateurs à se dépasser. Même s'ils ne s'en rendaient pas compte à l'époque, les membres de son équipe apprirent à l'apprécier. Sa constante persévérance lui a permis de réaliser son rêve : changer le cours de l'histoire.
Il croyait que les règles ne s'appliquaient pas à lui parce qu'il était spécial, mais il marqua le monde au fer rouge : l'industrie informatique avec son système complet intégré, l'industrie de la musique avec iTunes et iPod, les médias interactifs avec iPad, les films d'animation avec Pixar et trois générations avec sa vision du futur.
À l'inverse de ses concurrents, il a toujours préconisé les systèmes complets intégrés au lieu des systèmes ouverts. Il voulait avoir le contrôle sur tout, de la fabrication à la vente.
C'était un obsessionnel, un maniaque du contrôle permanent. Pourtant, lorsqu'il demanda à Walter Isaacson d'écrire sa biographie, il fut très clair qu'il ne superviserait rien et n'en lirait aucun extrait avant la publication. C'était un paradoxe par rapport à sa personnalité. Il expliqua de manière poignante et fidèle à sa nature foncièrement honnête, qu'il voulait que ses enfants le connaissent et le comprennent malgré qu'il n'ait pas été très présent dans leurs jeunes vies. Peut-être prit-il également cette décision pour expliquer au monde de manière indirecte les raisons qui le firent agir.
The must-read summary of Charles O'Reilly III and Jeffrey Pfeffer's book: "Hidden Value: How Great Companies Achieve Extraordinary Results with Ordinary People".
This complete summary of the ideas from Charles O'Reilly III and Jeffrey Pfeffer's book "Hidden Value" shows how hiring new people takes time, and therefore money. A far more effective strategy is to do everything possible to utilize your existing talent. In their book, the authors explain how you can cultivate this philosophy, using concrete examples from real life companies. This summary demonstrates with simple measures, it is possible to maintain vibrancy, create loyalty and have clear, well-articulated values which will spread throughout your organisation.
Added-value of this summary:
o Save time
o Understand key concepts
o Expand your business knowledge
To learn more, read "Hidden Value" and discover how you can start making the most of the talent you already have in your company.
The must-read summary of Stan Liebowitz's book: "Re-Thinking the Network Economy: The True Forces that Drive the Digital Marketplace".
This complete summary of the ideas from Stan Liebowitz's book "Re-Thinking the Network Economy" shows that the euphoria which suggested the Internet was going to rewrite every law of economics and create a "New Economy" has now been largely superseded by a more rational realisation that the tried-and-true laws of economics will still continue to apply in the digital marketplace. What will need to change, however, are our expectations. In his book, the author explains that instead of abandoning established business strategies altogether, a better approach is to understand how these traditional strategies will still apply in different circumstances. To forecast how markets will evolve in the future, therefore, don't look for the dramatic or revolutionary changes forecast at the birth of the e-commerce frenzy. Instead, anticipate more evolutionary changes which build on the foundation of the tried-and-true economic principles which have stood the tests of time.
Added-value of this summary:
o Save time
o Understand key concepts
o Expand your knowledge
To learn more, read "Re-Thinking the Network Economy" and discover the key to successful e-commerce.
The must-read summary of Laurie Windham and Ken Orton's book: "The Soul of the New Consumer: The Attitudes, Behaviors and Preferences of E-Customers".
This complete summary of the ideas from Laurie Windham and Ken Orton's book "The Soul of the New Consumer" asks an important question: "What are the new consumers of the Internet economy like, and how do they differ from the traditional consumers?". In their book, the authors reveal the results of their analysis into internet usage, showing just how empowered consumers have become in the new economy and how much they enjoy the balance of power being in their favour. This summary will teach you about the changes experienced in business and what this means for the future of your company.
Added-value of this summary:
o Save time
o Understand key concepts
o Expand your knowledge
To learn more, read "The Soul of the New Consumer" and discover how you can deal with online selling and gain success in the new economy.
The must-read summary of Chris Brogan's book: "Google+ for Business: How Google's Social Network Changes Everything".
This complete summary of the ideas from Chris Brogan's book "Google+ for Business" highlights how the social network created by Google has more than 175 million users and is tied to the largest search engine in the world. In his book, the author explains how business owners can now use this online business building tool to your advantage. This summary demonstrates how mastering Google+ will allow you to become well-positioned for future developments.
Added-value of this summary:
o Save time
o Understand key concepts
o Expand your knowledge
To learn more, read "Google+ for Business" and discover the new way to connect with your community of customers.
The must-read summary of Evan Schwartz's book: "Webonomics: Nine Essential Principles for Growing Your Business on the World Wide Web".
This complete summary of the ideas from Evan Schwartz's book "Webonomics" presents a strategy for delivering business principles and strategies for successful internet-based commerce. In his book, the author explains the nine principles of Webonomics which have been derived from the study of successful internet business models and explain why some succeed while others don't. This summary provides readers with a road map for achieving and sustaining commercial success on the internet.
Added-value of this summary:
o Save time
o Understand key concepts
o Expand your business knowledge
To learn more, read "Webonomics" and discover the key to achieving success in the crowded internet marketplace.
The must-read summary of Tom Murphy's book: "Web Rules: How the Internet Is Changing the Way Consumers Make Choices".
This complete summary of the ideas from Tom Murphy's book "Web Rules" shows that the internet is changing the dynamics of the marketplace by placing the consumer firmly back in the driving seat. In recent times, big businesses and well-funded corporations have called the shots and made decisions on behalf of the consumers. But with the availability of the internet, consumers are seizing back the initiative to make their own decisions and take control of their own futures. In his book, the author provides a guide to navigating this evolution and how you can take advantage of the internet to influence the choices of your customers.
Added-value of this summary:
o Save time
o Understand key concepts
o Expand your knowledge
To learn more, read "Web Rules" and find out how you can benefit from the changing marketplace and the possibilities presented by the internet.
The must-read summary of Yanik Silver's book: "Moonlighting on the Internet: 5 World-Class Experts Reveal Proven Ways to Make an Extra Paycheck Online Each Month".
This complete summary of the ideas from Yanik Silver's book "Moonlighting on the Internet" shows how nowadays it is entirely feasible to "moonlight on the internet" and make some extra money every month while holding down a full-time job elsewhere. By working in your spare time, you can build an online business which generates whatever level of regular income you want. In his book, the author states that to key is to have a strategy to make the right things happen, rather than just sitting back and hoping for the best. This summary reveals how you can earn some extra cash and offers five road maps for moonlighting on the internet.
Added-value of this summary:
o Save time
o Understand key concepts
o Expand your knowledge
To learn more, read "Moonlighting on the Internet" and discover how you can use your spare time to gain some extra income.
The must-read summary of David Lindahl and Jonathan Rozek's book: "The Six-Figure Second Income: How to Start and Grow a Successful Online Business without Quitting Your Day Job".
This complete summary of the ideas from David Lindahl and Jonathan Rozek's book "The Six-Figure Second Income" shows how you can make a substantial income today by devoting your spare time to creating an online business. In their book, the authors explain how building and creating this business will require you to undertake different activities within three specific time frames: pre-launch, operate and optimise. This summary explains each of these stages and how you can complete them successfully in order to get your business noticed and start making a profit.
Added-value of this summary:
o Save time
o Understand key concepts
o Expand your knowledge
To learn more, read "The Six-Figure Second Income" and find out how you can use your spare time to make a substantial income online.
The must-read summary of Peter Keen and Mark McDonald's book: "The E-process Edge: Creating Customer Value and Business Wealth in the Internet Era".
This complete summary of the ideas from Peter Keen and Mark McDonald's book "The E-process Edge" shows how in order to succeed, an internet business must address three crucial issues: how to establish a good enough relationship for repeat business, how to apply competencies in the business to serve the customer and how to use the power of every network available. In their book, the authors analyse good e-processes and how you can implement them. This summary is a must-read for anyone who wants to develop the best strategy to ensure business success on the internet.
Added-value of this summary:
o Save time
o Understand key concepts
o Expand your business knowledge
To learn more, read "The E-process Edge" and discover the key to business success on the internet and how to stay ahead of the competition.
The must-read summary of Mary Modahl's book: "Now or Never: How Companies Must Change Today to Win the Battle for Internet Consumers".
This complete summary of the ideas from Mary Modahl's book "Now or Never" shows that the battle for internet consumers is still underway. It can still be won by either traditional companies or internet start-ups. However, in her book the author states that time is running out: traditional companies cannot ignore the internet for much longer and internet start-ups need to start generating profit soon. This summary presents three key objectives that companies should aim to achieve over the next five years if they want to win the battle and prosper.
Added-value of this summary:
o Save time
o Understand key concepts
o Expand your business knowledge
To learn more, read "Now or Never" and find out why it is so important for companies to gain prominence on the internet in order to survive in the future.
The must-read summary of Walid Mougayar's book: "Opening Digital Markets: Battle Plans and Business Strategies for Internet Commerce".
This complete summary of Walid Mougayar's book "Opening Digital Markets" shows that the development of Internet-based commerce is still in its early days. The implications of this development are significant for everyone, but particularly for business managers who are charged with the responsibility of successfully moving their organisations forward. In his book, the author explains how you can develop a structured strategy to exploit and fully benefit from the Internet. This summary is a must-read for planners, managers and strategists who want to achieve e-commerce success.
Added-value of this summary:
o Save time
o Understand key concepts
o Expand your business knowledge
To learn more, read "Opening Digital Markets" and find out how you can take advantage of the Internet to take your business to the next level.
The must-read summary of Gina Smith's book: "The Genomics Age: How DNA Technology Is Transforming the Way We Live and Who We Are".
This complete summary of the ideas from Gina Smith's book "The Genomics Age" shows how genetic testing is currently being used in many ways in the medical sector; however, it is experiencing challenges with costs, ethics and patient rights. In this book, the author explains the progress in genomics and what we can expect for the future. This summary provides readers with an insight into the uses and development of genomic discovery and how this will affect all of us in the years to come.
Added-value of this summary:
o Save time
o Understand key concepts
o Expand your knowledge
To learn more, read "The Genomics Age" and discover the future of genomics in medicine, criminology, academic research and the economy.
The must-read summary of Marc Ostrofsky's book: "Get Rich Click: The Ultimate Guide to Making Money on the Internet".
This complete summary of the ideas from Marc Ostrofsky's book "Get Rich Click" explains that the internet is the most powerful business tool in history because it levels the playing field. In other words, anyone with an idea and the willingness to learn what's involved can compete with large multinational firms on an equal footing. This summary highlights three essential activities that you must complete in order to make money on the internet.
Added-value of this summary:
o Save time
o Understand key concepts
o Expand your knowledge
To learn more, read "Get Rich Click" and discover the key to using the internet to turn your ideas into reality.
The must-read summary of Alan Cooper's book: "The Inmates Are Running the Asylum: Why High-Tech Products Drive Us Crazy and How to Restore the Sanity".
This complete summary of the ideas from Alan Cooper's book "The Inmates Are Running the Asylum" shows that computer technology is embedded within almost every product that is manufactured. Yet all too often, these ''new-and-improved'' products are hard to use because the engineers who are developing the interface between the user and the machine don't think like the average man-on-the-street who knows nothing about technology. Therefore, the situation effectively becomes the equivalent of letting the inmates run the asylum in which they are incarcerated. Better products need to be developed that work in the same way that average people think. Only then will new products deliver on their implied promise of enhancing the quality of life for their users. According to Alan Cooper, designers who are skilled in this specific field should be responsible for designing the interface between the user and the machine. This summary asserts that the goal of computer usage should be "not to make anyone feel stupid".
Added-value of this summary:
o Save time
o Understand the key concepts
o Increase your business knowledge
To learn more, read "The Inmates Are Running the Asylum" and rethink entrenched priorities in software planning.
The must-read summary of Frank Feather's book: "FutureConsumer.com: The Webolution of Shopping to 2010".
This complete summary of the ideas from Frank Feather's book "FutureConsumer.com" shows how the internet revolution has taken the shopping experience out of shops and into the home. This transition is set to completely transform the commercial and personal lifestyle landscape, effectively reversing everything in the industrial revolution required. In his book, the author points out that the current debate over the best approach to e-commerce is largely irrelevant. Instead, retailers should focus on winning the attention of the internet consumer, as there can only be one or two winners at most in each product category. By reading this summary, you will discover the key to coming out on top in the competitive Webolution.
Added-value of this summary:
o Save time
o Understand key concepts
o Expand your business knowledge
To learn more, read "FutureConsumer.com" and find out how you can stand out online and win the Webolution!
The must-read summary of Hank Whittemore's book: "CNN - The Inside Story: How a Band of Mavericks Changed the Face of Television News".
This complete summary of the ideas from Hank Whittemore's book "CNN - The Inside Story" tells the story behind the creation of television station Cable News Network and its founder, Ted Turner. In his book, Hank Whittemore describes the risks Turner took and how he tried to take over CBS and fought against ABC. This summary contains inspiring quotes and an interesting behind-the-scenes look at one of the most successful television channels.
Added-value of this summary:
o Save time
o Understand key concepts
o Expand your knowledge
To learn more, read "CNN - The Inside Story" and discover the story behind the channel and the risks it took to create it.
The must-read summary of Russell Brunson's book: "DotCom Secrets: The Underground Playbook for Growing Your Company Online".
This complete summary of the ideas from Russell Brunson's book "DotCom Secrets" shows the importance of building a good sales funnel for your online business. This is what will drive traffic to your website and then push them through to make a purchase. The funnel is made up of various different strategies; a traffic strategy, a product strategy and a communication strategy. By fine-tuning these strategies you will create a funnel that leads customers from when they arrive at your website to profit for your business. This summary tells you exactly how to create this profit-boosting funnel by taking you through each step of the process with clear diagrams and concise explanations.
Added-value of this summary:
o Save time
o Understand key concepts
o Expand your knowledge
To learn more, read "DotCom Secrets" and learn how to boost profits for your online business.
The must-read summary of John Hagel III and Marc Singer's book: "Net Worth: Shaping Markets When Customers Make the Rules".
This complete summary of the ideas from John Hagel III and Marc Singer's book "Net Worth" shows that, until now, big businesses have held the upper hand in the gathering of information about consumers. These companies have, in turn, generated sizable revenues through selling this information on to other third parties - telemarketers, database marketers and direct marketing companies. In their book, the authors explain how the advent of a digital network in the form of the Internet shifts the balance of power back to the consumer. For the first time in history, the consumer will be able to hire an agent - in the form of an ``information intermediary'' or an ``infomediary'' - to manage the collection and sale of personal information. This summary demonstrates the future consequences of this change and the key advantages it presents for customers.
Added-value of this summary:
o Save time
o Understand key concepts
o Expand your knowledge
To learn more, read "Net Worth" and gain a valuable insight into the development of e-commerce.
The must-read summary of Carmine Gallo's book: "The Innovation Secrets of Steve Jobs: Insanely Different Principles for Breakthrough Success ".
This complete summary of the ideas from Carmine Gallo's book "The Innovation Secrets of Steve Jobs" talks about Steve Jobs, co-founder and CEO of Apple, the electronic powerhouse. Steve Jobs is widely regarded as one of the most successful innovators in history and Gallo shows in his book how he pulls that off. For one thing, he doesn't believe that a rigid step-by-step method exists for innovation. Nor do Apple employees attend classes or seminars on "How to innovate". Instead, Steve Jobs has achieved genuine breakthrough success by applying seven general principles. This summary highlights those seven principles: 1. Do what you love; 2. Aspire to change the world; 3. Kick-start your brain; 4. Sell dreams, not products; 5. Say no to the unnecessary; 6. Create insanely great experiences; 7. Master delivering the message.
Added-value of this book:
o Save time
o Understand key concepts
o Increase your business knowledge
To learn more, read "The Innovation Secrets of Steve Jobs" and discover a valuable guide to constant innovation.
The must-read summary of Evan Schwartz's book: "Digital Darwinism: 7 Breakthrough Business Strategies for Surviving in the Cutthroat Web Economy".
This complete summary of the ideas from Evan Schwartz's book "Digital Darwinism" shows how Darwin's theory can be equally applied to the digital business landscape, where huge numbers of web-based businesses are being created every day. Only the fittest and most robust of these web enterprises will ultimately evolve into new business models that will exist into the future. In his book, the author explains how the key is not trying to get onto the internet before it's too late. Instead, the focus should be on doing those things that will enable your business to survive the great struggle for existence that is certain to take place in the next phase of digital evolution.
Added-value of this summary:
o Save time
o Understand key concepts
o Expand your knowledge
To learn more, read "Digital Darwinism" and discover the key to surviving in the digital economy.
The must-read summary of Larry Downes and Chunka Mui's book: "Unleashing the Killer App: Digital Strategies for Market Dominance".
This complete summary of the ideas from Larry Downes and Chunka Mui's book "Unleashing the Killer App" shows that killer apps are compelling new commercial products and services that are created when new technologies, products and services combine in radical ways. They transform industries, redefine markets and devastate the established order. In their book, the authors explain a digital strategy that companies should exploit in order to gain a position where they can introduce killer apps. This summary teaches you how to best position your company to profit from the emergence of the electronic commerce market.
Added-value of this summary:
o Save time
o Understand key concepts
o Expand your knowledge
To learn more, read "Unleashing the Killer App" and find out why you should use killer apps to remain competitive today and in the future.
